Performance Marketing

Why Add Reddit to Your Digital Advertising Plan

Reddit went public at $34 a share, valuing the company at $6.4 billion (Quartz). Scott Galloway cleverly summarized their opportunity:...

John Bell

Mar 21, 20244 min read

49 views

Right now, all eyes are on artificial intelligence resources like ChatGPT with their ability to create some reasonable text content for...

John Bell

Jun 26, 20232 min read

55 views

Startup founders wonder how much marketing resource to put behind building brand love versus performance marketing that drives sales or...

John Bell

Mar 27, 20225 min read

484 views

If you are a marketer or a small businessperson, you have probably been targeted with ads pushing artificial intelligence companies who...

John Bell

Jan 2, 20223 min read

25 views

The new superpower in digital marketing is not some channel (No, not Tik Tok), it’s not some undiscovered tactic (No, not...

John Bell

Apr 18, 20214 min read

302 views

While landing the next corporate distribution center or supporting an up-and-coming biotech startup are vital to economic recovery and...

John Bell

Mar 13, 20213 min read

53 views

The pandemic has changed us. Even as vaccines arrive and people’s health improves, the experience has forced marketers and business...

John Bell

Jan 24, 20217 min read

118 views