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Transforming Marketing Video Workflow With an AI-Based Tool
No matter how strategic you may want your shift to AI-based marketing to be—thoughtful plans, SWOT analysis, query all the “experts”—one...

John Bell
Sep 215 min read


Beyond the Buzzwords: Upskilling for Marketers in an AI-Driven 2026
Navigating the marketing landscape feels like standing on a tectonic plate that is shifting right under our feet. For marketing leaders...

John Bell
Sep 146 min read


Why the User Interface Matters in Marketing AI Agents
The next leaders in creating AI Agents for marketing will go beyond the Q&A interface to a UI designed for how marketing teams work.

John Bell
May 273 min read


Apps, Agents & Agentic AI, Oh My.
Beyond the general AI giants like OpenAI, Gemini, Anthropic, and the generative AI darlings like Midjourney and Stability, there’s a world of innovation and investment happening in more specific areas: applications and agents.

John Bell
Apr 254 min read
Brave Work: Data, Stories & Creativity from Domestic Data Streamers
Who gets to decide what violence is? An experience that challenges our understanding of what violence actually looks like (and feels...

John Bell
Apr 14, 20242 min read


A Most Impressive Brand Film Thanks to Artificial Intelligence (AI)
Unless you are a chipmaker, you probably don’t know ASML. Building on extreme-ultraviolet (EUV) lithography, they make compact chips that...

John Bell
Apr 7, 20242 min read


Why Add Reddit to Your Digital Advertising Plan
Reddit went public at $34 a share, valuing the company at $6.4 billion (Quartz). Scott Galloway cleverly summarized their opportunity:...

John Bell
Mar 21, 20244 min read


The Best Practical Guides to AI for Marketers in 2024
Like most marketers, I have been experimenting with ChatGPT, Gemini (fka Bard), Stability.ai, Runway, and others to learn how to make my...

John Bell
Feb 15, 20245 min read


5 Questions to Define Your Business Brand
Having a relevant brand that’s well supported by marketing, sales, and customer experience can not only improve the value of your...

John Bell
Aug 11, 20235 min read


Simple Customer Journeys Drive Marketing Strategy
How Barriers and Drivers Build a More Strategic Approach Many entrepreneurs, marketers, and customer experience professionals are...

John Bell
Jul 8, 20234 min read


How Generative AI Will Change Visuals in Marketing
Right now, all eyes are on artificial intelligence resources like ChatGPT with their ability to create some reasonable text content for...

John Bell
Jun 26, 20232 min read


The Next-Gen Digital AdvertisingToolbox
A lot of businesses may be wasting their money on digital advertising. They struggle to use it well and gain enough efficiency for a...

John Bell
Mar 29, 20234 min read


The Next-Gen Digital Marketing Strategy Toolbox
Distilled and Essential Marketing Tools Only Strategy will focus your efforts. It can align your limited resources towards a goal. It...

John Bell
Oct 9, 20225 min read


The Next-Gen Digital Marketing Strategy Framework
There’s been a lot of change in digital marketing over the past few years (see 6 Vexatious Truths for Digital Marketing Today). For small...

John Bell
Oct 9, 20224 min read


6 Vexatious Truths for Digital Marketing Today
Enough has changed over the past two years to cause digital marketers to take a fresh look at how we draft strategies and execute/iterate...

John Bell
Oct 9, 20224 min read


Future Work: 5 Near-Term Realities
I recently delivered a view on key trends affecting the future of work to the Economic Forum of Albuquerque. The “red thread,” as we used...

John Bell
May 22, 20223 min read


Future Work: Designing Collaboration
["Designing Collaboration" is one of 5 Near-term Realities of Future Work. Click here to see all five.] "Presenteeism" - making sure...

John Bell
May 22, 20223 min read


Future Work: Frictionless Onboarding
["Frictionless Onboarding" is one of 5 Near-term Realities of Future Work. Click here to see all five.] Remember when onboarding someone...

John Bell
May 22, 20222 min read


Future Work: Cultivating Talent
["Cultivating Talent" is one of 5 Near-term Realities of Future Work. Click here to see all five.] The 3rd Near-Term Reality of Future...

John Bell
May 22, 20224 min read


Future Work: Augmented Labor
["Augmented Labor" is one of 5 Near-term Realities of Future Work. Click here to see all five.] Most of the business press on robotics...

John Bell
May 22, 20223 min read
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