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Transforming Marketing Video Workflow With an AI-Based Tool
No matter how strategic you may want your shift to AI-based marketing to be—thoughtful plans, SWOT analysis, query all the “experts”—one...

John Bell
Sep 215 min read


Beyond the Buzzwords: Upskilling for Marketers in an AI-Driven 2026
Navigating the marketing landscape feels like standing on a tectonic plate that is shifting right under our feet. For marketing leaders...

John Bell
Sep 146 min read


Apps, Agents & Agentic AI, Oh My.
Beyond the general AI giants like OpenAI, Gemini, Anthropic, and the generative AI darlings like Midjourney and Stability, there’s a world of innovation and investment happening in more specific areas: applications and agents.

John Bell
Apr 254 min read
Brave Work: Data, Stories & Creativity from Domestic Data Streamers
Who gets to decide what violence is? An experience that challenges our understanding of what violence actually looks like (and feels...

John Bell
Apr 14, 20242 min read


A Most Impressive Brand Film Thanks to Artificial Intelligence (AI)
Unless you are a chipmaker, you probably don’t know ASML. Building on extreme-ultraviolet (EUV) lithography, they make compact chips that...

John Bell
Apr 7, 20242 min read


The Best Practical Guides to AI for Marketers in 2024
Like most marketers, I have been experimenting with ChatGPT, Gemini (fka Bard), Stability.ai, Runway, and others to learn how to make my...

John Bell
Feb 15, 20245 min read


How Generative AI Will Change Visuals in Marketing
Right now, all eyes are on artificial intelligence resources like ChatGPT with their ability to create some reasonable text content for...

John Bell
Jun 26, 20232 min read


Future Work: Designing Collaboration
["Designing Collaboration" is one of 5 Near-term Realities of Future Work. Click here to see all five.] "Presenteeism" - making sure...

John Bell
May 22, 20223 min read


TRENDS: Marketing AI Systems Start Delivering Value
If you are a marketer or a small businessperson, you have probably been targeted with ads pushing artificial intelligence companies who...

John Bell
Jan 2, 20223 min read


Can Private Equity Make Marketing Better in 2022?
Private equity (PE) firms identify under-developed private resources, snap them up, fix them and sell them at a strong profit. Sometimes...

John Bell
Aug 1, 20213 min read


What Small Business Can Learn from the Enterprise Innovation Ecosystem
Large, incumbent businesses have been playing catch up in innovation. Pressured by changing customer expectations and threats from the...

John Bell
Mar 24, 20215 min read
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