John Bell
A Most Impressive Brand Film Thanks to Artificial Intelligence (AI)
Unless you are a chipmaker, you probably don’t know ASML. Building on extreme-ultraviolet (EUV) lithography, they make compact chips that...
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John Bell
- Mar 21
- 4 min
Why Add Reddit to Your Digital Advertising Plan
Reddit went public at $34 a share, valuing the company at $6.4 billion (Quartz). Scott Galloway cleverly summarized their opportunity:...
30 views
John Bell
- Feb 15
- 5 min
The Best Practical Guides to AI for Marketers in 2024
Like most marketers, I have been experimenting with ChatGPT, Gemini (fka Bard), Stability.ai, Runway, and others to learn how to make my...
68 views
John Bell
- Jun 26, 2023
- 2 min
How Generative AI Will Change Visuals in Marketing
Right now, all eyes are on artificial intelligence resources like ChatGPT with their ability to create some reasonable text content for...
54 views
John Bell
- Oct 9, 2022
- 5 min
The Next-Gen Digital Marketing Strategy Toolbox
Distilled and Essential Marketing Tools Only Strategy will focus your efforts. It can align your limited resources towards a goal. It...
341 views
John Bell
- May 22, 2022
- 3 min
Future Work: 5 Near-Term Realities
I recently delivered a view on key trends affecting the future of work to the Economic Forum of Albuquerque. The “red thread,” as we used...
71 views
John Bell
- May 22, 2022
- 3 min
Future Work: Designing Collaboration
["Designing Collaboration" is one of 5 Near-term Realities of Future Work. Click here to see all five.] "Presenteeism" - making sure...
41 views
John Bell
- May 22, 2022
- 2 min
Future Work: Frictionless Onboarding
["Frictionless Onboarding" is one of 5 Near-term Realities of Future Work. Click here to see all five.] Remember when onboarding someone...
26 views
John Bell
- May 22, 2022
- 4 min
Future Work: Cultivating Talent
["Cultivating Talent" is one of 5 Near-term Realities of Future Work. Click here to see all five.] The 3rd Near-Term Reality of Future...
16 views
John Bell
- May 22, 2022
- 3 min
Future Work: Augmented Labor
["Augmented Labor" is one of 5 Near-term Realities of Future Work. Click here to see all five.] Most of the business press on robotics...
10 views
John Bell
- May 22, 2022
- 3 min
Future Work: The Diversity & Inclusion Mandate
["The Diversity & Inclusion Mandate" is one of 5 Near-term Realities of Future Work. Click here to see all five.] Many large corporations...
9 views
John Bell
- Jan 2, 2022
- 3 min
TRENDS: Marketing AI Systems Start Delivering Value
If you are a marketer or a small businessperson, you have probably been targeted with ads pushing artificial intelligence companies who...
25 views
John Bell
- Oct 29, 2021
- 5 min
Stop Trying to Hire Qualified Digital Marketing Talent
Time for business to embrace true talent development with a formal training commitment. Whether you are a small business owner or a...
110 views
John Bell
- Sep 30, 2021
- 5 min
4 Ways to Adapt Now to the Future of B2B Sales
B2B sales and buyer behaviors were changing well before COVID. In commercial insurance, the old way that insurance carrier field staff...
34 views
John Bell
- Aug 1, 2021
- 3 min
Can Private Equity Make Marketing Better in 2022?
Private equity (PE) firms identify under-developed private resources, snap them up, fix them and sell them at a strong profit. Sometimes...
51 views
John Bell
- Jun 19, 2021
- 7 min
Customer Discovery and Insight for Startups and Business
We live in the age of the customer. In developed markets like the United States, Singapore, or Germany people are always connected, have...
202 views
John Bell
- Feb 28, 2021
- 7 min
Creating a Vision for Healthcare Business Transformation in 2021
Healthcare seems on the edge of some great transformation. People feel so much tension with the existing system – legacy technology,...
45 views
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