John Bell
6 Vexatious Truths for Digital Marketing Today
Enough has changed over the past two years to cause digital marketers to take a fresh look at how we draft strategies and execute/iterate...
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John Bell
- Jan 2, 2022
- 3 min
TRENDS: Marketing AI Systems Start Delivering Value
If you are a marketer or a small businessperson, you have probably been targeted with ads pushing artificial intelligence companies who...
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John Bell
- Jun 19, 2021
- 7 min
Customer Discovery and Insight for Startups and Business
We live in the age of the customer. In developed markets like the United States, Singapore, or Germany people are always connected, have...
159 views
John Bell
- Apr 18, 2021
- 4 min
Building the Capability to Test-and-Learn in Digital Marketing
The new superpower in digital marketing is not some channel (No, not Tik Tok), it’s not some undiscovered tactic (No, not...
275 views
John Bell
- Mar 13, 2021
- 3 min
The Future with Next Gen Digital Marketers in New Mexico
While landing the next corporate distribution center or supporting an up-and-coming biotech startup are vital to economic recovery and...
50 views
John Bell
- Feb 28, 2021
- 7 min
Creating a Vision for Healthcare Business Transformation in 2021
Healthcare seems on the edge of some great transformation. People feel so much tension with the existing system – legacy technology,...
41 views
John Bell
- Jan 24, 2021
- 7 min
5 Trends That Will Shape Post-Pandemic Marketing
The pandemic has changed us. Even as vaccines arrive and people’s health improves, the experience has forced marketers and business...
113 views
John Bell
- Oct 24, 2020
- 4 min
Future-proof Your Small Business with a Data Strategy
How small business can use data as a competitive advantage
48 views
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